Canada is Not for Sale Hats Make Headlines in Ottawa Business Journal!
This week, we are proud to share some incredible news: we’ve been featured in the Ottawa Business Journal!
The article highlights the story behind our bold, patriotic hats and toques, which were launched as a response to U.S. President-elect Donald Trump’s comments about annexing Canada as the 51st state.
A Proud Canadian Statement
The OBJ feature dives into the inspiration behind our collection of “Canada is Not for Sale” hats, emphasizing the importance of standing tall as Canadians and declaring, Canada is not for sale. Designed in Ottawa and crafted with pride, these statement-making hats are a playful yet impactful way for Canadians to show their love for the True North. Available in both English and french, the collection is a testament to Canada’s bilingual heritage and cultural resilience.
A Small Act of Patriotism, a Big Impact
Founder Liam Mooney, the creative force behind Canada is Not for Sale, explains, “This online store is a small act of patriotism to respond to a big problem.” Since launching, the response has been overwhelming, with the toques being an early favorite. Whether you prefer a classic baseball cap or a cozy toque, our high-quality headwear is perfect for gifting—or keeping for yourself to wear your Canadian pride loud and proud.
Supporting Local and Beyond
Not only are these hats a statement, but they’re also part of a larger mission. As featured in the OBJ, we’re actively working toward producing our hats with Canadian manufacturers and donating profits to local and veterans-related charities. Shopping with Canada is Not for Sale means you’re supporting more than just a business—you’re joining a movement to celebrate and strengthen Canadian identity.
Proudly Embroidered in Canada – With More to Come!
As part of our commitment to celebrating Canadian craftsmanship, we are proud to now offer a 100% embroidered in Canada option for our Canada is Not for Sale hats. Partnering with a Canadian custom apparel company based in Ontario, we’re bringing even more patriotism to your wardrobe.
We’re also excited to announce that we’re in talks with other Canadian manufacturers and union shops to expand our offerings. A pre-order for 100% Canadian-made hats is coming soon, so stay tuned for updates as we work to bring even more ‘True North’ pride to your doorstep.
Built on Canadian Innovation
The OBJ feature also highlights our choice to use Shopify, an Ottawa-based tech company, to power our online store. This intentional decision reflects our commitment to showcasing the best of Canada—from our headwear to the platforms we use.
Thank you to the Ottawa Business Journal for sharing our story and supporting local innovation and creativity. Together, we’re making Canada stronger—and prouder.